AI Insights · Timothy · April 2023
Top 5 Social Apps on Android in Mexico Q1 2023
In Q1 2023, TikTok, Instagram, Facebook, Facebook Lite, and X showed varying trends in downloads, revenue, and active users in Mexico on the Android platform.
In the first quarter of 2023, the top five social apps on the Android platform in Mexico—TikTok, Instagram, Facebook, Facebook Lite, and X—showed varied performance metrics. Here's a closer look at their trends:
tiktok experienced a dynamic quarter. Weekly revenue fluctuated, peaking at approximately $46K in mid-February, and weekly downloads also saw significant variation, reaching around 529K in the first week of January. In terms of active users, the app maintained a robust presence, starting the quarter with 27.8M and ending with 30.7M.
instagram showed stable performance. Weekly revenue hovered around $1.4K to $2.2K, with a notable increase in late February. Downloads remained relatively consistent, ranging from 221K to 278K weekly. Active users exhibited a slight upward trend, growing from 41.8M at the start of the quarter to 42.5M by the end.
facebook had a steady quarter with weekly revenue peaking at $26.2K in mid-February. Downloads ranged between 172K to 224K weekly, showing minor fluctuations. The active user base remained stable, approximately around 56.5M throughout the quarter.
facebook lite maintained a consistent download rate, ranging from 155K to 186K weekly. Active users showed a slight increase, starting at 10.6M and rising to 11.1M by the end of the quarter.
x saw modest revenue growth, with a significant peak of $534 in mid-March. Downloads varied, with the highest being around 330K in mid-January. Active users remained relatively stable, fluctuating around the 9.6M to 9.9M mark.
This data, sourced from Sensor Tower, reflects the performance of these top social apps in Mexico on the Android platform during Q1 2023. For more detailed insights, visit Sensor Tower.